Roberto Monteiro Mendes

Roberto Monteiro Mendes

A native of Brazil, Roberto has found that creating garments is the greatest form of creative expression for him. Architecture is one of his major inspirations. For Roberto, designing is translating the intense and continuous interaction between his inner self and his surroundings. Each work represents his unstoppable pursuit of innovation and uniqueness.

PRODUCER BIOS

Dwight Carter is a stylist, fashion consultant and PR guru! Dwight's love for PR and marketing began early, as he has been involved in entertainment marketing since his first year in college, where he started his own college music management company. With over eight years experience as a stylist and 15 years in event marketing, Dwight has made a strong effort to connect St. Louis with the wonderful world of fashion & entertainment. All of this hard work has gotten clients top notch service.
At Rock Uniform Style and PR we believe in boutique quality service that defines all that is hip and happening in St. Louis. The way you live your life is expressed in every detail from the clothes you choose to the type of event you dream to create.

Rock uniform Style and PR reflects that attention to detail that savvy St. Louisans have come to expect. With expertise in marketing, sales, management, image consulting and publicity, and a loving focus on promoting fashion designers and small companies, we believe we deliver the high caliber of personal service of that sets us apart. Clients include: Evil Kitty/Chicago, SOL Lounge/St. Louis, St. Louis Fashion Week/St. Louis, Steve Ewing/St. Louis, Barristers in Clayton/St. Louis, Frontyard Features/St. Louis and The Riverfront Times/St. Louis.

Events in 2009:
Mayors Ball 2009
Project:Design! - Spring & Fall St. Louis Fashion Week
L.A. Riots at SOL Lounge
Vital Voice Launch Party at SOL Lounge
The Riverfront Times Best Of Party at the City Museum

Amanda Hill is a Saint Louis native and graduate of Lindenwood University with a degree in Nonprofit Management. Following college, she moved to Los Angeles, discovering a career in Event Coordination. She has become a national event coordinator, designing large scale non-profit events at venues such as The Beverly Hilton, The Wynn Las Vegas and The Playboy Mansion. Upon her return to Saint Louis, Amanda was proud to join Lucky You Productions, as Project Manager and Lead Florist in which she designs and produces small to grand events and weddings. She has a love for all things classic - classic taste, classic beauty, classic style. Working with pro athletes, musicians and a-list actors, she creates a comfortable confidentiality with clients and mixes it with Midwest hospitality.

Owner, Rachel McCalla realized event planning was her calling at age ten, after she produced a neighborhood parade and carnival. From weddings to fundraisers, Rachel has created planned, organized and designed celebrations professionally for twelve years and has coordinated over 300 events and 50 weddings. In September 2006, Rachel successfully launched her own event and promotion company, Lucky You Productions, LLC.
An avid eco-devotee, Rachel has become the go-to source for the production, planning and design of green weddings and events. She has worked with The EarthWays Center, stlouisgreen.com, Alive Magazine and Missouri Coalition for the Environment, among others to produce eco-friendly parties, fashion shows, street festivals and fundraisers.

Veronica Ariel

Veronica Ariel Designer, Stylist and Personal Shopper. I'm a young, hard working, ambitious, TALENTED and driven designer that will do anything to put my label and Chicago on the map. I graduated college with a Bachelors Degree in Fashion Design and I've been designing clothes for the last 6 years. I currently have a successful label called Socialite by Veronica Ariel; under that umbrella, I will be debuting my men's line, Status:ELITE and my girl's line(ages 12mos-12yrs) Kelly Kupcakes later in 2009.

I sew, drape, pattern-make, and draw all my designs. I can't stress enough that everything I do is literally handmade from concept design to final execution. Not to mention, I paint too!! I'm a one woman army, who doesn't complain about the amount of work I've already done or will have to do to be successful. Fashion Design isn't easy, especially when you have no help, BUT I wouldn't dare do anything else.

Jennifer Neal

Jennifer Neal Clothing not only caters to men and women but to unisex divisions alike. Aside from specialty costumes made to order, my main line of design comes to life with exaggerated hemlines and pieces left to drape, blouse, and slouch as you please. Black is always the basic foundation leaving room to play with color if desired. Wanting to spruce up your everyday contemporary basics for the evening? Wiggle into a custom made belt, slip on some gloves for all seasons, or top it off with a tailor-made hat! Working actively behind and on the scenes in the fashion industry, I am fully educated and experienced in this love of mine always thirsting for more! My rack is yours to choose from!

Me Against The World

Me Against The World is a lifestyle brand with a heavy focus on graphic tee's. Our motivation from the beginning was to start a brand where we as tattoo artists could create a true presence in the streetwear community that fully represented tattoo imagery and the lifestyle that surrounds it. Since the brands conception two years ago, we've broken into a handful of reputable boutiques and streetwear shops. We've relentlessly traveled to tattoo conventions in London, Rome, Milan, Long Beach, New York, Austin, and countless other cities. In addition to our national and international endeavors, we've created an extremely strong presence within our home town of St.louis. We've thrown numerous art shows, parties, events and have become the staple t-shirt brand in the city. The company is comprised of 4 partners which include Josh Rowan, Sean Baltzell, Adam Taylor, and most notably Brad Fink. With 20 plus years of experience in the tattoo industry, Brads work definitely speaks for itself. Brad is the owner of Iron Age studios in St.Louis, MO. He also co-owns Fun City Tattoo and Daredevil Tattoo in New York with Michelle Miles.

Evil Kitty

The Evil Kitty collection is based on an animated character that Lidia Wachowska created for an animation project while attending The School of The Art Institute of Chicago. The line has two distinct personalities; one is punky and playful, while the other is sleek and classy. Evil Kitty's target audience are strong, independent women who like to stand out in the crowd. Bright colors and playful designs dominate the Evil Kitty landscape. Wear it at the risk of being the star in your moment.

Trashbiscuit

Trashbiscuit is an independent fashion label operating out of St. Louis, Missouri. Comprised of designers AJ Thouvenot and Ryan Coyne, Trashbiscuit seeks to dress party people who don’t mind being the center of attention. Trashbiscuit breaks from boring fashion in favor of fun. From the mean streets of Kansas comes Ryan, the self- styled boy who gets down. His over- the- top antics keep the kids gobbling up tasty trashbiscuits guessing what is next. This former tagger now turns his eye for design towards fashion. Born in the suburbs of Saint Louis Missouri, A.J. had a cookie cutter life. Having a desire for more, he began escaping to the St. Louis East side in search of adventure. A.J. began studying fashion design to fuel his nightlife ensembles. This boy next door by day and party crasher by night strives to bring a little glitter to this world. Special thanks to Brian James Gallery for our Fall 2009 collection images.

Save The Date!

MEDIA CONTACT: MEDIA CONTACT:
Dwight Carter, Rock Uniform PR Rachel McCalla, Lucky You Productions
314-484-9352 314-210-7764
dwight@rockuniform.com rachel@luckyyoustl.com


What: PINS AND NEEDLES

When: FRIDAY MAY 7, 2010

Where: 3141 LOCUST, MIDTOWN, ST. LOUIS

Tickets: $20

Who: SEE DESIGNER LIST BELOW


SAVE THE DATE!

PINS AND NEEDLES FASHION SHOW COMBINES ROCK N ROLL AND FASHION


St. Louis, MO (Wednesday February 24th, 2010) Rock Uniform PR and Lucky You Productions present Pins and Needles: An Alternative Fashion Show Dedicated to Rock & Roll. Pins and Needles will combine the best parts of rock & roll with the savoir-faire of fashion to create a mind-blowing exhibition of style. Designers will include local and national designers such as: Jennifer Neal (STL), Evil Kitty (Chi), Socialite (Chi) and Me Against the World (STL), Trash Biscuit (STL) among others.

This event will take place in midtown at 3141 Locust. Pins and Needles starts at 6pm with cocktails and hitting the runway from 8-10pm. Tickets are $20 and will be available through www.rockuniform.com, www.luckyyoustl.com and a Pins and Needles blog site to be launched in March.

Rock Uniform PR and Lucky You Productions are co-producers for Project: Design! which is an emerging fashion designer contest and runway show that kicks off St. Louis Fashion Week. Stay tuned for more to come!!!

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